Email Marketing

What Is Email Marketing?

Email marketing is a major component of electronic commerce, a powerful marketing tool and the fastest growing area of the E-Commerce industry.

Email marketing can be designed and implemented to deliver many goals including;

• Developing promotional emails to acquire new customers
• Persuading existing customers to buy again
• Giving an effective message about the company and their new services and features
• Enhancing customer relationships through loyalty rewards
• Advertising promotions in store and online

What Do We Do?

At Yoma, we strategise and implement research undertaken in your industry to achieve the highest potential in each email marketing campaign. We customise and brand your email right down to the finest detail – from the email address to the template design – and ensure you are happy with every aspect of your campaign. We ensure each email campaign meets marketing standards and displays the correct information. We help build your customer contacts and work hard to retain them. We have a low unsubscribe rate per email – that’s important to both us and you to retain your customer base and build new, long-term contacts.

Why use YOMA?

We get to know our clients personally. You help us to understand your industry, expectations and goals, which gives us a better focus and enables us to utilise tried and tested email marketing methods that will work in your industry.

• YOMA offers very competitive rates with a high conversion statistics dependant on each client’s industry.
• Email lets you deliver your message direct to your customers, rather than relying on people finding your message through indirect routes (i.e. via your website)
• Email marketing has proven to be very successful for many of our clients, and we believe our expertise and experience in this direct marketing technique will help your campaign succeed too.
• Our campaign analysis, extensive reports, charts and intelligent spam tools help you target with pinpoint accuracy your next email campaign. This helps us achieve a high success and deliverability rate on every email marketing campaign we produce, achieving better business results for our clients.
• We integrate your email marketing campaigns across many forms of marketing including social media.

You will be assigned your very own email marketing executive to help generate email marketing ideas or assist with any general enquires regarding your campaign.