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    SEO

    Google Algorithm Adds Mobile Friendly Factors – Impact on Magento
    Following the launch of “mobile-friendly” labels in November 2014, Google last week announced that from April 21st they will use this classification as a ranking factor in their search algorithm. This means sites with an...
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    Increase Your Site Traffic and Conversions this Mother’s Day!
    According to the latest Google Trends report, the number of consumers who rely on the internet to get inspiration for Mother’s Day gifts and make purchases has increased steadily for the last decade, making it...
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    Google’s manual action penalty over free product reviews
    When a Google penalty is handed out, the organic search rank of a site can take a long time to recover and in the past week a significant number of manual actions taken against bloggers...
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    Alex’s Fancy Dress Month for Pancreatic Cancer: Week 1
    It's finally here - our Online PR, Alex's month long fancy dress campaign to raise money for Pancreatic Cancer UK! (more…)
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    Yoma SEO Strategy
    How to detect and combat negative SEO
    Search Engine Optimisation (SEO) is one of the cornerstones of digital marketing. (more…)
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    5 Reasons Mobile Visitors Are Leaving Your Site
    According to Deloitte, 76% of all British adults now own a smartphone and spend more time on them than on any other device, but less than 25% of them are using mobiles to make calls....
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    4 Tools That Are Critical to Content Creation
    4 Tools That Are Critical to Content Creation
    As any online marketing agency can probably tell you, coming up with blog titles can be a headache at times. (more…)
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    Yoma Digital Marketing Trends
    7 digital marketing trends that will shape 2017
    In the ever-changing world of digital marketing it’s hard to keep on top. (more…)
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