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    eCommerce

    Digital Agency
    Looking For a New Digital Agency? What You Need to Know
    For a range of reasons, businesses can find themselves fretting over the impending absence of their digital agency. (more…)
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    Why You Should Migrate from Magento 1 to Magento 2
    Magento is one of the most popular platforms on the web, released in March 2008, and has since grown into one of the largest e-commerce platforms globally. As Magento has developed, more updates and patches...
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    Google Algorithm Adds Mobile Friendly Factors – Impact on Magento
    Following the launch of “mobile-friendly” labels in November 2014, Google last week announced that from April 21st they will use this classification as a ranking factor in their search algorithm. This means sites with an...
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    Magento 2.0 Part 2: What retailers can expect
    Magento 2.0 has been available for a while now, but adoption amongst retailers has been slow since the change from the 1.X releases to 2.0 is a big one. (more…)
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    Why Choose Magento?
    In the first instalment of our Ultimate Magento Buyers’ Guide series, we answer the most basic and most common question of them all: why choose Magento? Here are nine reasons why you should. (more…)
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    Black Friday Through the Years
    Believe it or not but Black Friday has been around since the early 1960s! While it may not have operated in the way we have come to know in recent years, the foundations for it...
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    Emerging International eCommerce trends in 2015
    At Yoma, we witness first hand how consumers dictate global online retail markets. In this blog,  we look at some of the trends at the cutting edge of international e-commerce, and consider their potential impact on...
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    Magento Live UK 2014: What You Need to Know
    This week a few of us from Yoma went to the Magento Live UK 2014 Conference in London. There was a variety of professionals at the event from merchants to vendors and developers to marketeers....
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