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    PPC

    Digital Agency
    Looking For a New Digital Agency? What You Need to Know
    For a range of reasons, businesses can find themselves fretting over the impending absence of their digital agency. (more…)
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    Yoma’s Night at the Prolific North Awards
    So last night we attended the 2015 Prolific North Awards, as nominees in the SEO and PPC Agency category. We rubbed shoulders with our digital peers and celeb spotted, as the event is renowned for recognising...
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    everything-you-need-to-know-about-performance-max-campaigns
    Everything You Need to Know About Performance Max Campaigns
    What are Performance Max Ads? Performance Max ads is a new goal-based campaign type that allows performance advertisers to access all of their Google Ads inventory from a single campaign. It was introduced by Google...
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    All You Need to Know About Multimedia Ads
    Since the early 2000s, search advertising has increased significantly, and every company is asking themselves how to differentiate themselves from their competitors. The solution to that problem is multimedia advertising. When multimedia ads were first...
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    10 Reasons your PPC might not be showing
    PPC advertising can be an effective way of getting your website noticed, offering a consistent stream of highly targeted traffic if it is done well. PPC is a great addition to a social media marketing...
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    When is Redesign Needed to Improve User Experience?
    This year Google is embarking upon an ambitious project to overhaul its AdWords platform, not only to improve user experience on mobile devices but also to empower businesses and brands to make better use of...
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    why-choose-microsoft-clarity
    Why Choose Microsoft Clarity?
    After the global pandemic that caused businesses to close their brick and mortar stores and stopped people from going out shopping it highlighted the importance of having a top quality website. The pandemic affected businesses...
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    Google's-Smart-Shopping
    Google’s Smart Shopping Changes Coming
    At the beginning of 2022 it was announced that Google’s Smart Shopping campaigns would be replaced by their new and improved Performance Max Campaigns. With this decision leaving many people confused as to why, it...
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